Mr Mrs Miss Ms Dr Other

Mrs
Rebecca
Field

Partner & Trade Mark Attorney

Birmingham Office Oxford Office

Trade marks

Telephone. +44(0) 121 265 7930
Mobile. +44(0) 758 599 7410
Email. [email protected]

Experience

Everyone is surrounded by brands on a daily basis and it is this instant recognition and relationship that brands have with consumers which is key to my interest and approach to brand protection.

Why work with me? It's simple really, I enjoy learning about new products and ventures, working with new people and helping a business grow their brand into a valuable asset.

Brands are business and my approach to working with clients is to understand how the brand fits into the business and what the drivers are for brand growth and where the brand needs to be positioned in the future. Strategy is crucial.

I offer the full spectrum of trade mark services so from registration of trade marks, clearance searches for new brands and enforcement advice, trade mark & design portfolio management and strategy, trade mark & domain name watching services, licence agreements, assignments and global assignment recordal programmes, domain name actions (Nominet & ICANN), Company Name Tribunal actions and advice relating to opposition, invalidity and revocation actions relating to trade marks and designs.

My practical expertise spans a wide number of areas including pharmaceuticals, manufacturing, retail, financial and FinTech, animal/pet nutrition, food & drink and the automotive sector. I work with large and small companies and everyone in between - it is this mixture and working with all sectors which keeps my job interesting!

I have a keen interest in Fashion and Retail branding and set up and contribute to the LinkedIn groups, Fashion+IP and Retail+IP.

Qualifications

Trade Mark Attorney

Chartered (UK)


BA

(Hons) Law & Sociology (QD)

Recognition

Legal 500 (2019)

Rebecca was described in leading legal directory Legal 500 as "engaged and understands our business and priorities. She gives tailored, nuanced advice"

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Managing Intellectual Property (MIP) IP Rising Star

The guide highlights the best-performing non-partners who have contributed to the success of their firms and clients in recent years. Results are based on the information, including client feedback and peer responses obtained during the research for the 2019/20 edition of IP Stars. Rebecca was delighted to have been listed as an IP Rising Star 2019/20

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John Parker Memorial Award (CITMA)

The Chartered Institute of Trade Mark Attorneys presented Rebecca with the "John Parker Memorial Award" in 2007 for achieving the highest mark in the UK Trade Mark Practice Paper.

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World Trademark Review - UK Rankings

HGF for the first time has moved into the gold top band for trade mark attorneys in the UK. Rebecca is also delighted to have received a really nice personal quote from one of her client's: “Her advice is never less than comprehensive and considers the business as well as legal position. Exercising a great deal of common sense, she doesn’t counsel clients in a vacuum or with self-protection from risk as her first concern; she is comfortable giving unvarnished reports on options along with her own recommendations.”

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World Trade Mark Review (WTR) 1000

Bronze - Individuals: prosecution and strategy Rebecca is delighted to have appeared in the WTR Rankings with the following quote from a client: “an excellent attorney who is very responsive to requests and demonstrates an ability to handle novel situations. She is extremely collaborative, communicative, and works well with associates across Europe to achieve effective trademark protection"

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Publications

The forgotten trade marks: Bona Vacantia (CITMA Blog)

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Retail Week - Top Trade Mark Tips for retailers operating in China

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Success Time for TikTok

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Conferences: 2022

20-03-2022

PTMG (Pharmaceutical Trade Mark Group)

Attended

Event details

CSR

Rebecca is a member of the CITMA Autumn Conference Committee.

Rebecca is also a member of the CITMA Climate Group.

Related News

Supreme Court holds that SKY marks were registered in bad faith

In a long-awaited judgment https://www.supremecourt.uk/cases/docs/uksc-2021-0181-judgment.pdf, the Supreme Court allowed Skykick’s appeal, agreeing with the High Court that well-known broadcaster, Sky applied for a number of SKY marks in bad faith.  This …

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Event - 9th August 2024

HGF's 10th Annual IP in Retail Conference 2024

HGF’s Annual IP in Retail Conference is back, and this year we are celebrating our 10th anniversary. The conferences will take place on the 18th of September in Manchester and …

Event details

HGF Nominated for Two Global IP Awards by IAM and WTR

We are proud to announce that HGF has been nominated for two awards at the upcoming Global IP Awards, hosted by IAM and WTR. The Awards ceremony will take place …

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Event - 18th May - 22nd April 2024

INTA 2024 Annual Meeting Live

The HGF European team will be attending the INTA Annual Meeting Live, which will take place on 18th-22nd May 2024 in Atlanta, Georgia. The conference will connect some of the …

Event details

How to Use IP Strategy to Tip the Odds in Your Favour

Porter’s Five Forces model [1] is just one example of a convenient model for exploring and understanding the forces at play in a competitive marketplace. Michael Porter’s Five Forces model …

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Blog Series: IP Ingredients, Part 2: Sippin’ Success with Trade Marks

In the UK, trade marks and the food and drink industry have a long and rich heritage.  One of the most well known of these stories begins in 1876, when …

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Leader's League Rankings 2023

We are happy to announce the Leaders League rankings for 2023 are now live, and HGF is basking in the spotlight with multiple mentions across various categories. This recognition reaffirms …

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IP Stars 2023

After months of research, Managing IP has published the IP Stars list for 2023. HGF is delighted to have 23 attorneys from England, Scotland, Ireland, Netherlands and Germany recognised and …

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Let's talk

If you would like to discuss how HGF could help you, contact one of our IP specialists.